If there’s one thing that drives me nuts, It’s how people undervalue their own work.
And it’s usually not their fault, they just don’t know any better.
This pricing guide was created to give people who sell products on Etsy or their own websites an insight into their real expenses and how to price their products accordingly.
Are there lots of numbers involved? Yes, at first. Is it a decent amount of work to figure it out? Yes it is.
But once you figure it out you’ll be able to make educated estimations of your pricing and not end up working for minimum wage (or less.)
If you guess on your pricing, or you follow other people’s prices, you’ll be guessing about whether you’re profitable. Knowing what you NEED to charge is much better for the bottom line.
This guide includes a printable guide to read and spreadsheets that you can use to calculate your actual expenses so that you’re not guessing.
If you go through the basic process and really get an idea of how to calculate your profits, you will never fill out a profit calculator the wrong way again!
I already love your pricing guide! When I got to thinking about how many hours I wanted to work, I also thought about how many items I could get done and still leave time for marketing and admin, and what I realized was that I need to focus on some designs that would allow me to make more items so that overhead expenses wouldn’t be so heavy on one item. Thank you for doing this! I was comfortable in my pricing already, but I’m glad that I’m doing this review. -Lindsay
Because of my methods and premium materials I’m already at the higher end of my niche price-wise, but actually looking at what kind of hourly wage I WOULD be making was enlightening to say the least! I don’t think I can raise my prices anymore (I already did once this year!) so this is encouraging me to branch out to products I can charge more for, and also pay more attention to my material expenses and see how I can trim costs there while still keeping the quality I need -Samantha